Barceló Guadalajara earns first Green Globe certification

Barceló Guadalajara has earned its inaugural Green Globe certification in Guadalajara, Mexico, marking a new sustainability milestone for the 5-star hotel. The property is pairing the award with water-saving, waste-reduction and community programs as part of Barceló Hotel Group’s broader ReGen strategy.

Why it matters: - Barceló Guadalajara’s first Green Globe certification gives the 5-star hotel a third-party sustainability credential in one of Mexico’s most recognizable cultural hubs. - The certification underscores growing pressure on hospitality operators to reduce environmental impact while improving guest safety, labor practices and community engagement. - The hotel’s programs also tie sustainability to local outcomes, including water conservation, youth training and biodiversity work in Guadalajara.

What happened: - Barceló Guadalajara received its inaugural Green Globe certification on July 31, 2026. - The hotel is located about 3 miles from downtown Guadalajara, Mexico. - Barceló Guadalajara is part of Barceló Hotel Group and operates as a 5-star property with contemporary design and bright spaces. - General Manager Alfonso Salas said the hotel was proud to obtain its first Green Globe certification and credited project leaders, collaborators and the Green Team for the result.

The details: - Barceló Hotel Group says the hotel advances the Barceló ReGen policy through its sustainability strategy. - The group says that strategy is meant to support human, economic and social development in the communities where it operates. - The group also says it works to improve guest and employee health and safety, protect biodiversity and strengthen the value chain. - Barceló Guadalajara runs monthly campaigns to build environmental awareness and encourage eco-conscious behavior. - The hotel’s daily practices include water and energy conservation, waste reduction, recyclable containers, reduced plastic bag use, reduced chemical product use and paper reuse. - The property also promotes bicycle use and efforts to preserve regional flora and fauna. - Water conservation is a major part of the hotel’s sustainability plan. - Barceló Guadalajara works with the Alliance for Water Sustainability in Tourism to apply best practices that improve water efficiency. - The hotel’s water measures include preventive maintenance of toilet fixtures and faucets, guest communication campaigns and a linen and towel reuse program.

Between the lines: - The Green Globe award gives Barceló Guadalajara a public signal that its environmental work is being formalized, not handled as a one-off campaign. - The combination of sustainability, hygiene, human-rights recognition and youth programs suggests the hotel is positioning ESG work as part of core operations rather than a side project. - The hotel’s community efforts also show a local strategy: build goodwill in Guadalajara while advancing internal staff and guest standards.

What's next: - Barceló Guadalajara says it will continue sustainability actions tied to water, energy and waste reduction. - The hotel is also participating in a joint reforestation project with Bosque Urbano to plant 100 trees in the Sentinel Forest. - Barceló Guadalajara says the project is intended to help offset its carbon footprint and improve air quality. - The hotel will keep supporting the Conalep dual-education program, which began with 7 students and now supports 25 young men and women. - Barceló Guadalajara will continue backing the bottle-cap recycling campaign with Fundación de la Mano con Dani, which supports children and young people with cancer and their families.

The bottom line: - Barceló Guadalajara is using its first Green Globe certification to reinforce a broader sustainability, safety and community platform in Guadalajara.